In this episode, we’re answering a question we get really often:
What is a signature course and why do I need one?
We're explaining the differences between a regular course and a signature course, the benefits and side effects of being known for your course, and the top misconceptions surrounding creating and selling a signature course.
Topics Discussed in this Episode:
- Why should I create a signature course? (00:50)
- Characteristics of a signature course (04:20)
- Having ONE signature course: Launch benefits (17:00)
- Common misconceptions (20:00)
- Is a signature course evergreen? (23:35)
- The benefits of doing less: Defining your signature course (26:40)
Quotes Worth Sharing!:
Resources Discussed in this Episode:
Essentialism: The Disciplined Pursuit of Less by Greg McKeown
Sign up for our brand new 3-part video workshop here and get our Course Creator Starter Kit instantly: http://www.launchyoursignaturecourse.com/
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