Launch Recap: 5 Things I Did and Did Not Do

Launch Recap: 5 Things I Did and Did Not Do

Last week I wrapped up the biggest launch of my business so far. 

I more than doubled all of my stretch goals, enrolled more amazing students than I anticipated, and tested out a LOT of advanced strategies that I had never tried before. 

This launch wasn’t big by accident - it was designed to be. 

Everything I did for this launch was bigger, better, and more professional than I had ever done for a launch before. 

I had been planning and preparing for this launch for 2 months ahead of time, and creating the content for more than a YEAR. It’s no accident that it was a big success. 

$450k in 14 Days

A lot of people love to talk about their launches and numbers, but tend to clam up when you ask them about the details. How did they pull it off? How much did they spend? How stressful was it? What mistakes did they make? 

I’m pulling back to curtain on THAT stuff today, the behind the scenes stuff, because it’s important for me to be transparent and show you what REALLY goes on. 

One thing I noticed after talking about my launch on Periscope, was how different people’s ideas about what a big launch like that looks like from the outside compared to the reality. 

The reality is that I was still tweaking my sales page 10 minutes before we went live, that my boyfriend and video editor stayed up for 48 hours straight to make that sales video, and that I didn’t spend nearly as much money on the launch as people thought (because I operate lean and mean). 

So today I’m probably going to surprise you, burst your bubble, and maybe give you some insight into what I did and perhaps more importantly DID NOT do in order to have an “almost half a million dollar” launch (haha, just wanted to write that!). 

I’ll be curious to hear if the reality matched your expectations or not!

The Your First 1K™ Ultimate Guide To Digital Product Ideas

The Your First 1K™ Ultimate Guide To Digital Product Ideas

I am seriously so excited for this guide, and I know it will open your eyes to what is possible for you with creating and selling your own digital products!

Let's face it: creating and selling online courses is amazing (obviously I'm a big fan!), but there are tons of other kinds of digital products you can create too. Creating a course is no small task. It can take weeks to put together!

But there are other types of digital products, like we'll be showing you in this guide, that only take a few hours to put together!

Read the guide right now for 7 unique digital product ideas >>>

They are quick to create, simple to deliver, and something anyone with a few basic skills can get up for sale with some affordable tech and tools.

5 Fail-Proof Strategies for Finding Your Profitable Course Topic and Idea

5 Fail-Proof Strategies for Finding Your Profitable Course Topic and Idea

For the past few years, the majority of my income has come from online courses.

They are literally the perfect product.

  • Scalable
  • Passive
  • Fun to make
  • Premium pricing
  • have an impact
  • help more people

...the list goes on!

After years of being an entrepreneur - running businesses of all kinds (physical products, service businesses, design/architecture, consulting - all of it) - I discovered online courses.

And within months I was making more money with less work than ever before.

I’ve never looked back.

And now online courses are the only thing I’ll spend time building.

Online courses literally ARE my business.

Today, I’m going to show you how to come up with a profitable course topic idea. This really is step 1 in the process of creating and launching a course.

TFS 051: 5 Blogging Tips for Business

TFS 051: 5 Blogging Tips for Business

In this episode, we’re giving our best blogging tips for business so you can stop screwing around and start treating your blog like the business it is. We’re talking about evergreen, pillar content that you should be creating, how you can start taking your blog seriously, and how to use your blog to grow your business. 

You might be surprised on how you can use blogging as a foundational tool for your business! Forget the rumors that blogging isn’t worth your time and energy. It’s all about putting the right strategy behind your blog so you can effectively use it as a business tool.

TFS 050: Build Your Virtual Team and Personal Brand with Chris Ducker

TFS 050: Build Your Virtual Team and Personal Brand with Chris Ducker

We are so excited to have Chris Ducker of ChrisDucker.com on the show! 

Chris Ducker is a serial entrepreneur, keynote speaker and author of the bestseller, “Virtual Freedom”. He is also a popular business blogger and podcaster at ChrisDucker.com and the founder of the personal branding business community, Youpreneur.com.

TFS 049: 10 Essential Blog Post Topics

TFS 049: 10 Essential Blog Post Topics

If you’re just starting a blog or need to revamp your existing blog, we’re recommending 10 blog post ideas that are “pillar,” not filler!

Pillar content means that you are creating extremely valuable, foundation content for your blog that will serve your audience and you indefinitely. Content that has long lifespan and positions you as the expert in your niche.

TFS 048: 12 Reasons You Should Start A Blog

TFS 048: 12 Reasons You Should Start A Blog

Is blogging a thing of the past? We don’t think so! The benefits of blogging are still relevant today, and we’re sharing our reasons of why we blog.

Blogging has one of the lowest barriers to entry into the online space. You only need your words and the internet to start, and it can cost next to nothing to share your expertise and opinion.

TFS 047: Passive Income Mistakes

TFS 047: Passive Income Mistakes

Passive income may seem cut and dry, but we have some passive income mistakes to avoid!

Lucky for you we’ve been through it all and have the exact pitfalls and misconceptions to avoid as you set up your passive income streams for your business. You’ll be better off as you set up your passive income streams when you have these in mind.