TFS 041: How To Make Money With Webinars

TFS 041: How To Make Money With Webinars

"How do you make money with webinars?"

When I tell people how webinars have benefited my business, they seem incredulous.

I’m making more in a week than most people make in a month with regular marketing methods.

But all these “numbers” - what do they mean?

I mean, do you have to already have a huge list to make this work? (hint: nope!). How many people can you expect to show up to your webinars?

Today I’m going to break down for you how I used webinars to "pre-launch" a product in about a month. I had an idea, a concept, and I was pre-selling. I was “gauging interest”.

An Overnight Success Years in the Making

An Overnight Success Years in the Making

Lately I’ve noticed this strange dichotomy in my industry. It’s made me feel pulled in two directions at the same time. It makes you question when you’re honest, and then question when you’re more reserved with personal things like numbers, experience, and other metrics.

Here’s what I’m talking about:

If you share your personal results and success, people might say things like:

  • “That’s not realistic for EVERYONE to achieve that! Bah!”

  • “Is she bragging about her success and rubbing it in our faces?”

  • “That seems really unrealistic, I have a full time job and 3 kids and I never work on Sundays!”


It’s true, when I share my results, numbers, and other metrics with you, I’m not promising you’ll have them too (and certainly not without incredible discipline, hard work, and hustle).

I’m sharing them with you because when I first started out, I read income reports and other people’s numbers and success stories like crack because it fueled me.

It still does. I look at what EOFire can do and it tells me that we can grow like that too. It’s comforting to me, makes me feel like it’s super achievable because you see someone else do it.

I want you to know me and know my experiences before you buy something from me.

I want you to feel like you can trust my story and my results - and you need to decide that for yourself.

Some people have a sort of “rags to riches” story or a very well-crafted “brand story” that they do the whole spiel on webinars.

This is not that.

Make Micro-Investments in Yourself and Grow Your Business: 30 Micro-investments from $5 - $50 with Big ROI For Your Blog & Biz

Make Micro-Investments in Yourself and Grow Your Business: 30 Micro-investments from $5 - $50 with Big ROI For Your Blog & Biz

I’ve always believed that anyone with enough willpower and internet savvy can start a business with zero startup capital.

I often hear people in the business world talking about how they can’t even get started without that $100,000 in seed money, and that just seems crazy to me.

There are too many awesome small businesses you can start with practically zero overhead. Blogging and digital products are a few good examples.

For a long time, I was passionate about running my own businesses with no overhead - using free software, free tools, and DIYing every single little thing.

Hell, I wouldn’t have even spent $1.99 on an ebook I was that hardcore about free.

When I first started blogging I was afraid of making monetary investments, such as using a paid blog, because I was anxious I wouldn’t be able to make any money and wouldn’t be able to cover those expenses.

Over time I’ve come to realize how even tiny little micro-investments in your business can add up to a big return (in profit, sanity, and time saved).

Making micro-investments in yourself and your business can be a major factor in success.

Micro-investments can mean anything from paying for hosting and your own custom domain, spending a bit more cash on a custom logo, opting into the paid version of apps and software, or taking a course to improve your skills.

Even putting $5 or $10/month into something can make a big impact!

These micro-investments (most only cost a few bucks a month) can come back to you in more income, more productivity, and more profit.

So if you have a bit of cash to invest in your biz - no matter how tiny - read on.

This post will clue you into some micro-investments you can make in your company that will make your life easier and your business or blog more profitable. Seriously, skip dinner out one night, and invest in your blog and business. You’ll be glad you did.

10 Ways to Go From Blogger To Business Owner (without ads, sponsors, or tons of traffic)

10 Ways to Go From Blogger To Business Owner (without ads, sponsors, or tons of traffic)

If you’ve done my free course Build a Profitable Blog, you know that I am not a fan of putting ads in your sidebar or trying to monetize with affiliate links, because it dilutes your brand, clutters your site, takes way to long to make real money, plus a hundred other reasons.

So if I’m taking those outdated ways of monetizing your blog off the table, what are we left with?

What are the best ways to go from Blog to Business? 

This can be an awkward transition - I know because I’ve been there. 

Two and half years ago I put my first “services” page up on my blog, officially becoming a “business”. After writing free content for many years, and selling physical products full-time, going from blog to business was a big decision.

But I knew that if I wanted the freedom to travel, the financial stability, and the life I was designing - that I’d have to take the leap. I don’t really have to say this - but yeah, I’m glad I did!

If you’re on the cusp, and ready to go from hobby blog to business without selling out or wasting your time, this is for you.

If you’re wondering how to turn your blog into a business without turning OFF your readers and driving them away, this is how.

And if you know you want to start earning money from blogging but are sick of hearing the same lame-ass advice about affiliate marketing and ad space, read on.

Today I’ve got 10 ways to turn your blog into a business, in totally awesome, non-icky ways your readers will LOVE.

The ultimate guide to creating, selling, and marketing your own eBooks and digital products

The ultimate guide to creating, selling, and marketing your own eBooks and digital products

Daisy contacted me because she had a bunch of questions about the nuts and bolts and “how to” associated with creating and launching your first digital product. Last week I had a great call with Daisy about creating your first digital product. We talked about pricing, how to deliver the file and collect payment, marketing, and more. 

She was mostly interested in eBooks, but this information really applies to any digital product: eBooks, e-courses, digital guides, etc. 

When I started putting this together I asked my Twitter followers what questions they had about creating and selling their own eBooks, and answered all of those questions in this post as well. 

I’ve compiled the Q + A session into the best bite-sized bits to create this guide to creating and launching your own products.

We'll go from the bottom to the top, step by step. 

And if you want to create and sell your own digital products, read on to the bottom because I have something fancy for you. 

The only metric you should be paying attention to in your business

...Your Happiness!

Haha! No, just kidding. I mean, that’s important too, but we’re here to cut the bullshit and talk business right?

I used to get really caught up in the numbers. 

"What are your monthly uniques?"

"How many followers do you have?"

"How big is your “list”?"

"How many retweets do your posts get?"

blah blah blah. 

That stuff doesn’t matter to your business (trust me, I know, because for the longest time I made the mistake of thinking that it meant EVERYTHING). 

Those metrics AREN’T your business. They are a part of it, sure, but they aren’t what brings in revenue. 

How to Survive the Feast and Famine in your Business

I love being an entrepreneur. 

I get high during launches, just watching the money roll in. That “cha-ching” sound my phone keeps making? AMAZING. I’m on top of my shit.

It’s an incredible feeling when people PAY you for your skills, knowledge, and real-life passions. 

But as amazing as it feels to have those 5-figure days, not every day looks like that. Wah, wah.

And it can be easy to feel like you’re an instant millionaire when you hit those high days, and conveniently forget about that month you didn’t exactly have enough clients to take yourself out for a nice dinner. 

As self-employed entrepreneurs, we have natural ups and downs. It’s not a bad thing at all, it’s just how it works for us.